Health & Fitness
Fitness Studio Management Platform
Run your studio. Not spreadsheets.
A membership and class booking platform for boutique fitness studios — handling sign-ups, class schedules, payments and member retention in one clean dashboard.
$120,000
Potential Year 1 revenue
~3 weeks
To recoup build cost
$3k–$5k
EasyMVP build cost
* All figures are illustrative projections only, not guaranteed outcomes.
The Opportunity
Monthly subscription per studio
Studios pay a monthly fee to manage their memberships and bookings through the platform. Replaces expensive tools like Mindbody at a fraction of the cost.
At 100 studios paying $100/month, the platform recoups its build cost in under 4 weeks.
Illustrative revenue projections *
Year 1 — 100 studios at $100/month
$120,000
ARR
Year 2 — 250 studios at $100/month
$300,000
ARR
Year 3 — 500 studios + marketplace
$700,000+
ARR
* Illustrative only. Actual results depend on market, execution and pricing strategy.
What EasyMVP builds for you
- Membership management
- Class scheduling & bookings
- Recurring payments (Stripe)
- Member mobile app view
- Attendance tracking
- Studio analytics dashboard
- Full source code
EasyMVP build cost
$3,000 – $5,000 AUD
Fixed price · 4 week delivery · Full source code
Traditional agency
$15k – $50k+
3–12 month delivery · Hourly billing
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